SEO

SEO and Readability Checklist: Review Before You Publish

8 tips for crafting a page that’s better for your readers and for search After crafting your sales article, your history, your product description, it’s a good practice to take …

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Interview with a client

by guest writer, Kathy Cobb Interview with Julia Mozumbar, president, Super Cubes LLC  Julia Mozumbar, president of Super Cubes LLC, worked for a large container company for six years before …

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How to evaluate a newly added webpage

You’ve sweated out the words, located or created great visuals, and the new page has been posted. Was it worth the effort? Here a few ways to measure your results. …

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Web Search Basics for Writers

This is for my writer friends who sometimes wonder what they should know about how search engines work and what they can do to make their pages rank higher and …

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Why is no one visiting my site?

This presentation is adapted from one I created for a client. Why is no one visiting my site? from Kristeen Bullwinkle

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Your URL and SEO

Page URLS You want to make sure your page is indexed correctly, shows in the search results, and will entice a real person to click. That means you need as …

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Tracking links to your site (backlinks)

You know that you need to get links to your site. Maybe you’ve submitted your site to a couple directories and begged for a link or two. That’s just the …

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Mine your search logs for content ideas and direction

Your search logs provide great information for developing new content, clarifying and improving current content, and refining your pay per click campaigns. This is true for a blog or a …

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Caring for ALL your content: Micro content

You’ve written your web page or blog post, using your keywords and providing great content, but have you written great micro content for that page yet? What do I mean …

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Recent posts from some of my favorite sites

Here are a few examples of what I’ve been reading. 3 Really Bad Internet Marketing Mistakes I Bet You’re Making, Hubspot A great reminder of the importance of keyword research—ongoing …

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